Technology: Driver of innovation and scalability

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Innovating is not a goal in itself, it's a tool to create more satisfying customer relationships

In recent years, technology has gained traction as a driver of innovation and scalability in a company’s digitization process.

In this Soft eBook, we look at the role of technology in a company’s innovation and digital transformation: the main hurdles, the outcomes it can provide, and the most important factors to consider when carrying out an innovation process successfully.

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In this ebook you’ll find
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We ought to reach an understanding between the teams who design the CX and those who implement it
Every organization must establish synergies between the teams that define the customer experience and the development teams that will implement it. As a result, projects are designed from the start with the goal of maximizing the use of technology to improve the user experience.