{"id":33938,"date":"2022-09-22T21:49:33","date_gmt":"2022-09-22T19:49:33","guid":{"rendered":"https:\/\/multiplica.com\/?post_type=mx_informes&#038;p=33938"},"modified":"2024-09-12T22:38:06","modified_gmt":"2024-09-12T20:38:06","slug":"25-tactics-for-optimizing-your-ecommerce","status":"publish","type":"reports_post","link":"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/","title":{"rendered":"25 tactics for optimizing your eCommerce"},"content":{"rendered":"<div class=\"c-text-image c-text-image--has-bg c-text-image--text-contrast-dark\" id=\"block_a72067df1a1c893414be47710f190689\" style=\"background-color:#1bdea6;\">\n\t<div class=\"c-text-image__main-container\">\n\t\t<div class=\"o-container\">\n\t\t\t<div class=\"o-row\">\n\n\t\t\t\t<div class=\"o-col-md-10 o-offset-md-1 c-text-image__text-block\"><h3 class=\"c-text-image__intro\">Get inspired<\/h3><h2 class=\"c-text-image__title\">Seek opportunities to convert seasonal customers into long-term customers.<\/h2><\/div>\t\t\t\t<div class=\"o-col-md-10 o-offset-md-1 c-text-image__img-column\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-text-image__img-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"\" src=\"https:\/\/multiplica.com\/wp-content\/uploads\/2022\/09\/eng-ebook-ecommerce-pdfdownload-cover-preview.png\" alt=\"\" class=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<!--\t\t\t\t\t--><!--\t\t\t\t\t\t<div class=\"c-text-image__stamp-container\">-->\n<!--\t\t\t\t\t\t\t--><!--\t\t\t\t\t\t<\/div>-->\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"c-info-text o-container\">\n\t<div class=\"o-row\">\n\t\t<div class=\"o-offset-md-1 o-col-md-20 font-moderat-xxxl-regular\">\n\t\t\t<p>Black Friday 2021 turned out _8.9 billion in sales worldwide. This event has become the ultimate exponent of seasonal sales, but throughout the year we find other periods of high consumption that represent great opportunities for the eCommerce industry.<\/p>\n<p>&nbsp;<\/p>\n<p>How to prepare your eCommerce to optimize its performance to get ready for seasonal sales periods? In this eBook, we compile 25 tactics to consider covering Digital Analytics, Automation, Digital Marketing, Customer Experience and Technology disciplines.<\/p>\n<a href=\"#download-form\" class=\"c-info-text__button font-moderat-l-medium\">Download<\/a>\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<div class=\"c-slider-text\" id=\"block_59467741dd57acb61a6c8faadd069bd5\">\n\t<div class=\"o-container\">\n\t\t<div class=\"o-row\">\n\t\t\t<div class=\"o-col-md-16 o-offset-md-1\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"c-slider-text__title\">In this ebook you will  find:<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"o-row\">\n\t\t\t<div class=\"o-col-md-22 o-offset-md-1\">\n\t\t\t\t<div class=\"c-slider-text__swiper\">\n\t\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-slider-text__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-slider-text__item-info-container\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"c-slider-text__item-info-text-container\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-slider-text__item-info-title\">Data, as a key element for planning and improving each campaign.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-slider-text__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-slider-text__item-info-container\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"c-slider-text__item-info-text-container\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-slider-text__item-info-title\">The importance of joining efforts between departments to achieve success.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-slider-text__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-slider-text__item-info-container\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"c-slider-text__item-info-text-container\">\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-slider-text__item-info-title\">Case studies on outcomes from the application of these tactics.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"c-slider-text__slider-navigation\">\n\t\t\t\t\t\t<button class=\"swiper-button-prev\" data-hover-class=\"c-slider-hover-item icon-arrows back\"><span class=\"icon-arrows\"><\/span><\/button>\n\t\t\t\t\t\t<button class=\"swiper-button-next\" data-hover-class=\"c-slider-hover-item icon-arrows\"><span class=\"icon-arrows\"><\/span><\/button>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<div class=\"o-row\">\n\t\t\t<div class=\"o-col-md-22 o-offset-md-1\">\n\t\t\t\t\t\t\t\t<a href=\"#\" \n\t\t\t\tclass=\"c-case-study__link font-moderat-l-medium\" \t\t\t\tdata-hover-text=\"Texto Bot\u00f3n\"\n\t\t\t\t>\n\t\t\t\t\tTexto Bot\u00f3n\t\t\t\t\t<span class=\"icon-arrows\"><\/span>\n\t\t\t\t\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\t\n\t<\/div>\n<\/div>\n\n\n<div class=\"c-text-image \" id=\"block_897a6847339603363fec620146af26cd\">\n\t<div class=\"c-text-image__main-container\">\n\t\t<div class=\"o-container\">\n\t\t\t<div class=\"o-row\">\n\n\t\t\t\t\t\t\t\t<div class=\"o-col-md-10 o-offset-md-1 c-text-image__img-column\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-text-image__img-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"\" src=\"https:\/\/multiplica.com\/wp-content\/uploads\/2022\/09\/eng-ebook-ecommerce-pdfdownload-paginas-preview.png\" alt=\"\" class=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<!--\t\t\t\t\t--><!--\t\t\t\t\t\t<div class=\"c-text-image__stamp-container\">-->\n<!--\t\t\t\t\t\t\t--><!--\t\t\t\t\t\t<\/div>-->\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"o-col-md-10 o-offset-md-1 c-text-image__text-block\"><h3 class=\"c-text-image__intro\">A sneak peak<\/h3><h2 class=\"c-text-image__title\">Create a long-term relationship with users and clients.<\/h2><\/div>\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n","protected":false},"author":25,"template":"","tags":[],"class_list":["post-33938","reports_post","type-reports_post","status-publish","hentry"],"acf":{"post_type_reports_post_module_main_cta":"Download Report","post_type_knowledge_image_module_big":39137,"post_type_knowledge_image_module_small":39141,"post_type_knowledge_image_module_header":39139,"post_type_get_response_module_title":"ENG_Tacticas_Ecommerce_Dwnld","post_type_get_response_module_form_id":"1271455000004233033","post_type_get_response_module_form_sf":"sf3z8c5e0811e4932047d7b8cbaf2daf9baae034805f7232d74ab6c4aeb317ff2ce6"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Estudios e Informes de Tendencias Digitales | Multiplica<\/title>\n<meta name=\"description\" content=\"Conoce las \u00faltimas tendencias digitales en nuestros estudios: dise\u00f1o de producto, experiencia digital, tecnolog\u00eda, inteligencia artificial y transformaci\u00f3n.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estudios e Informes de Tendencias Digitales | Multiplica\" \/>\n<meta property=\"og:description\" content=\"Conoce las \u00faltimas tendencias digitales en nuestros estudios: dise\u00f1o de producto, experiencia digital, tecnolog\u00eda, inteligencia artificial y transformaci\u00f3n.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/\" \/>\n<meta property=\"og:site_name\" content=\"Multiplica\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/multiplicanet\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-12T20:38:06+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@multiplica\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/\",\"url\":\"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/\",\"name\":\"Estudios e Informes de Tendencias Digitales | Multiplica\",\"isPartOf\":{\"@id\":\"https:\/\/multiplica.com\/en\/#website\"},\"datePublished\":\"2022-09-22T19:49:33+00:00\",\"dateModified\":\"2024-09-12T20:38:06+00:00\",\"description\":\"Conoce las \u00faltimas tendencias digitales en nuestros estudios: dise\u00f1o de producto, experiencia digital, tecnolog\u00eda, inteligencia artificial y transformaci\u00f3n.\",\"breadcrumb\":{\"@id\":\"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/multiplica.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Research & Reports\",\"item\":\"https:\/\/multiplica.com\/en\/studies-reports\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"25 tactics for optimizing your eCommerce\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/multiplica.com\/en\/#website\",\"url\":\"https:\/\/multiplica.com\/en\/\",\"name\":\"Multiplica\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/multiplica.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/multiplica.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/multiplica.com\/en\/#organization\",\"name\":\"Multiplica\",\"alternateName\":\"Multiplica\",\"url\":\"https:\/\/multiplica.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/multiplica.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/multiplica.com\/wp-content\/uploads\/2025\/07\/logo-multiplica-696.png\",\"contentUrl\":\"https:\/\/multiplica.com\/wp-content\/uploads\/2025\/07\/logo-multiplica-696.png\",\"width\":696,\"height\":696,\"caption\":\"Multiplica\"},\"image\":{\"@id\":\"https:\/\/multiplica.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/multiplicanet\/\",\"https:\/\/x.com\/multiplica\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Estudios e Informes de Tendencias Digitales | Multiplica","description":"Conoce las \u00faltimas tendencias digitales en nuestros estudios: dise\u00f1o de producto, experiencia digital, tecnolog\u00eda, inteligencia artificial y transformaci\u00f3n.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/","og_locale":"en_US","og_type":"article","og_title":"Estudios e Informes de Tendencias Digitales | Multiplica","og_description":"Conoce las \u00faltimas tendencias digitales en nuestros estudios: dise\u00f1o de producto, experiencia digital, tecnolog\u00eda, inteligencia artificial y transformaci\u00f3n.","og_url":"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/","og_site_name":"Multiplica","article_publisher":"https:\/\/www.facebook.com\/multiplicanet\/","article_modified_time":"2024-09-12T20:38:06+00:00","twitter_card":"summary_large_image","twitter_site":"@multiplica","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/","url":"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/","name":"Estudios e Informes de Tendencias Digitales | Multiplica","isPartOf":{"@id":"https:\/\/multiplica.com\/en\/#website"},"datePublished":"2022-09-22T19:49:33+00:00","dateModified":"2024-09-12T20:38:06+00:00","description":"Conoce las \u00faltimas tendencias digitales en nuestros estudios: dise\u00f1o de producto, experiencia digital, tecnolog\u00eda, inteligencia artificial y transformaci\u00f3n.","breadcrumb":{"@id":"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/multiplica.com\/en\/studies-reports\/25-tactics-for-optimizing-your-ecommerce\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/multiplica.com\/en\/"},{"@type":"ListItem","position":2,"name":"Research & Reports","item":"https:\/\/multiplica.com\/en\/studies-reports\/"},{"@type":"ListItem","position":3,"name":"25 tactics for optimizing your eCommerce"}]},{"@type":"WebSite","@id":"https:\/\/multiplica.com\/en\/#website","url":"https:\/\/multiplica.com\/en\/","name":"Multiplica","description":"","publisher":{"@id":"https:\/\/multiplica.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/multiplica.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/multiplica.com\/en\/#organization","name":"Multiplica","alternateName":"Multiplica","url":"https:\/\/multiplica.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/multiplica.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/multiplica.com\/wp-content\/uploads\/2025\/07\/logo-multiplica-696.png","contentUrl":"https:\/\/multiplica.com\/wp-content\/uploads\/2025\/07\/logo-multiplica-696.png","width":696,"height":696,"caption":"Multiplica"},"image":{"@id":"https:\/\/multiplica.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/multiplicanet\/","https:\/\/x.com\/multiplica"]}]}},"_links":{"self":[{"href":"https:\/\/multiplica.com\/en\/wp-json\/wp\/v2\/reports_post\/33938","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/multiplica.com\/en\/wp-json\/wp\/v2\/reports_post"}],"about":[{"href":"https:\/\/multiplica.com\/en\/wp-json\/wp\/v2\/types\/reports_post"}],"author":[{"embeddable":true,"href":"https:\/\/multiplica.com\/en\/wp-json\/wp\/v2\/users\/25"}],"version-history":[{"count":2,"href":"https:\/\/multiplica.com\/en\/wp-json\/wp\/v2\/reports_post\/33938\/revisions"}],"predecessor-version":[{"id":40008,"href":"https:\/\/multiplica.com\/en\/wp-json\/wp\/v2\/reports_post\/33938\/revisions\/40008"}],"wp:attachment":[{"href":"https:\/\/multiplica.com\/en\/wp-json\/wp\/v2\/media?parent=33938"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/multiplica.com\/en\/wp-json\/wp\/v2\/tags?post=33938"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}