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Seek opportunities to convert seasonal customers into long-term customers.
Black Friday 2021 turned out _8.9 billion in sales worldwide. This event has become the ultimate exponent of seasonal sales, but throughout the year we find other periods of high consumption that represent great opportunities for the eCommerce industry.
How to prepare your eCommerce to optimize its performance to get ready for seasonal sales periods? In this eBook, we compile 25 tactics to consider covering Digital Analytics, Automation, Digital Marketing, Customer Experience and Technology disciplines.
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