Artículo
Becoming a data-driven organization to enhance the Customer Lifetime Value (CLV)
Data is becoming increasingly relevant in designing products and business strategies; a data-driven organization can better connect with its customers…
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Customer Loyalty in Financial Companies
Find out how to retain customer loyalty through case studies of solid loyalty programs and strategies that have increased the CLV of large financial companies.
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Top 10 digital trends gaining traction in 2023 (and how to use them in your business)
If 2020 was the year technological adoption accelerated throughout society due to the pandemic, and 2021 served to consolidate this…
Noticia
Multiplica consolidates its United States presence with the acquisition of New York agency The Future Forward
The acquisition of The Future Forward was a strategic decision by Multiplica, as part of its geographic expansion plan. A…
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25 tactics for optimizing your eCommerce
Artículo
Technology and Data, the drivers towards new services for the insurance industry
Insurtech has revolutionized the world of insurance, creating new products and services that meet the needs of increasingly segmented and…
Artículo
15 tactics to optimize your eCommerce performance this Black Friday (Part II)
The numbers don’t lie and Black Friday is a great opportunity for global sales. It is therefore essential to optimize…
Noticia
An overview of digital talent in the financial industry
The most disruptive companies have hybrid teams of digital leaders who are constantly adapting and learning, allowing their businesses to…
Noticia
Adolfo Dominguez innovates its digital strategy betting on Social Live Shopping
The Adolfo Domínguez Group has become a pioneer in ‘live commerce’ as it launched a Social Live Shopping channel, an…